Privacy Policy

This Privacy Policy explains how BRANDEFENSE collects, uses, stores, and protects information about users of our website at getbrandefense.com and our brand protection platform. We take privacy seriously — both because it is the right thing to do and because we operate in a space where data handling directly affects security.

If you have questions about this policy or how we handle your data, contact us at [email protected].

1. Information We Collect

We collect information in three ways: information you provide directly, information collected automatically when you use our site or platform, and information from third-party sources used for threat intelligence purposes.

Information You Provide

• Contact form submissions: name, email address, company name, and message content
• Demo request details: job title, company size, and specific use case context
• Platform account registration: email address, name, and organizational details
• Support communications and correspondence with our team

Information Collected Automatically

• Browser type, device type, operating system, and screen resolution
• IP address and approximate geographic location derived from it
• Pages visited, time spent on each page, and referral source
• Cookie data as described in our Cookie Policy
• Form interaction data used to improve form completion rates

2. How We Use Your Information

We use the information we collect to operate the BRANDEFENSE platform and website, respond to inquiries, provide customer support, send relevant product updates and security research (with your consent), analyze site performance and improve user experience, and comply with legal obligations.

We do not sell your personal information to third parties. We do not use your information for advertising networks or data broker services.

3. Legal Basis for Processing (GDPR)

For users in the European Economic Area, we process personal data on the following legal bases:

• Contract performance: Processing necessary to deliver platform services you have contracted for
• Legitimate interests: Site analytics, security operations, and fraud prevention
• Consent: Marketing communications and non-essential cookies — you may withdraw consent at any time
• Legal obligation: Compliance with applicable laws and regulatory requirements

4. California Privacy Rights (CCPA)

California residents have rights under the California Consumer Privacy Act including the right to know what personal information we collect, the right to request deletion of personal information, and the right to opt out of sale (we do not sell personal information). To exercise these rights, contact us at [email protected].

5. Data Sharing

We share data only as necessary to operate our services:

• Service providers who process data on our behalf (hosting, analytics, email delivery) under data processing agreements
• Legal authorities when required by applicable law or valid legal process
• Acquirers in the event of a merger or acquisition, subject to equivalent privacy protections

6. Data Retention

We retain contact form submissions for 24 months. Platform account data is retained for the duration of the subscription plus 12 months. Analytics data is retained for 26 months in aggregate form. You may request deletion of your personal data at any time by contacting us.

7. Security

BRANDEFENSE implements technical and organizational security measures appropriate to the nature of the data we process, including encryption in transit and at rest, access controls, and regular security reviews. No system is perfectly secure — if we become aware of a breach affecting your data, we will notify you as required by applicable law.

8. International Transfers

BRANDEFENSE is based in the United States. If you access our services from outside the US, your data may be transferred to and processed in the US. For EEA users, we rely on Standard Contractual Clauses or other approved transfer mechanisms.

9. Your Rights

Depending on your location, you may have rights to access, correct, delete, or restrict processing of your personal data, and to data portability. Contact us at [email protected] to exercise any of these rights. We will respond within the timeframe required by applicable law.

10. Changes to This Policy

We may update this Privacy Policy when our practices change or applicable law requires it. We will post the updated policy at this URL with a revised effective date. For material changes, we will notify platform users by email.

11. Contact

For privacy-related questions, requests, or complaints:

• Email: [email protected]
• Mail: BRANDEFENSE, 200 South Biscayne Boulevard, Suite 2500, Miami, FL 33131, US